Building OE Lakeside
Opportunity Enterprises’ mission is to create sustainable life choices and opportunities for individuals with unique challenges and abilities. Beginning construction on their newly granted property meant expansion and the ability to better service the ever growing demand for their offerings. The only catch was that a single donor had come forward that was willing to match one million dollars worth of donations, dollar for dollar, but only if OE could reach that amount in one year.
ONE YEAR. ONE CHALLENGE.
Building OE Lakeside.
We created a capital campaign that showcased the scenic natural surroundings of the new facility and put an emphasis on the duration of the opportunity — including a real-time countdown ticker on the website.
Agency: Group 7even
Roles: Creative Direction, Design, Naming, Copywriting